A holistic marketing approach
Cover all bases with Zip360° Marketing
Make your brand stand out
We specialise in helping small and medium-sized businesses achieve their goals. Begin your marketing journey with us today!
Zip360 Marketing focuses on communicating a consistent message through all the components of digital marketing. Our 360° marketing strategy capitalises on every interaction of your brand with the target audience.
We believe that any brand can be successful with our comprehensive approach. That is why we specialise in delivering result-based solutions specific to your business.
You can apply any number of our ten marketing services to your business.
My Baby Bubble Spa
As the Gold Coast’s first baby spa & massage business, My Baby Bubble Spa needed a website that would convert website traffic to baby spa lovers. When they approached ZipSites the website they had ‘professionally’ designed elsewhere was not up to standard.
We accepted the challenge and completed a full website redesign, including a conversion rate optimisation campaign.
Benefits of Zip360 Marketing
Every medium is utilised – digital, social, inbound, outbound, online, offline. The customer will be exposed to the brand everywhere; they will experience communication no matter where they are. The brand is strategically presented at all points of contact, encouraging the consumption of the product.
*80% of sales are made on the 5th-12th contact.
The strategy covers the entire consumer cycle, from discovery to purchase to repeat customer. Zip360 increases customer lifetime value and develops a powerful sense of brand advocacy. Customers will not only recommend the brand to others, but also return to it themselves.
*In the US, poor customer service costs businesses US$41 billion per year.
Successful lead generation happens through optimisation. By analysing and optimising accumulated data across all facets of Zip360 Marketing, the brand can react to customer preferences and boost conversion rates. It facilitates an efficient up-to-date approach to the targeted audience.
*79% of marketing leads never convert to sales, with a lack of optimisation and nurturing as the most common cause for this poor performance.